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WPT Enterprises teams up withTransGaming

Posted by Robert Dowling on May 18, 2013 at 4:15 PM

 

Global poker tournaments organiser and promoter World Poker Tour (WPT) Enterprises Incorporated has partnered with social video games developer TransGaming Incorporated to launch a new WPT-branded title on GameTree TV for the Freebox Revolution.

WPT Enterprises is a subsidiary of Gibraltar-based online casino and poker operator bwin.party digital entertainment and the new exclusive WPT game has been designed to immerse players in an authentic no-limit Texas hold‘em experience through the use of three-dimensional visuals and state-of-the-art computer-generated opponents.

The Freebox Revolution is the latest generation set-top box by French telecommunication company Free, which was the first to introduce the ‘triple-play’ combination of Internet, landline, and IP television in France.

“WPT is known for providing its players with incredible poker experiences both in live events and online,” said Adam Pliska, President for WPT Enterprises.

“We couldn't be more pleased with our new game from TransGaming, which gives our global fan base an immersive and authentic WPT experience on their connected televisions.”

For its part, TransGaming stated that the WPT is now available as part of the GameTree TV subscription service and will be presented for purchase separately ‘shortly’.

“The connected television market is growing at a rapid pace and consumers are looking for the highest quality branded entertainment content on their televisions,” said Vikas Gupta, Chief Executive Officer and President for TransGaming.

“We've built the WPT video game to offer a dedicated ‘television-based experience’ that makes players feel like they are participating in a real WPT tournament. This game is truly extraordinary and we believe it will define the connected television video games experience.

“We have seen strong traction and revenue growth since our migration to a subscription-only model with GameTree TV and the availability of WPT is expected to catalyse this growth.”

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